BRAC

Army's Army Recruitment Video

A plug and play video used by Army's Army volunteers to recruit and sign-up new members.

Tactic: Broadcast
Target consumers:

Military Supporter

Those with an unwavering devotion but no direct connection to the troops that fight for our country.

Military Connected

Current enlistees, veterans, multi-generational military families, military enthusiasts.

Civic Minded

People of all ages and sexes  determined to make Fayetteville and Cumberland County the best place possible.

News - Local/National

Writers, editors and producers looking for unique story ideas their audiences will find interesting.

Military

Publications, radio, television and online news sources covering issues that impact soldiers and their families.